When exploring unheard-of or relatively unknown territories, you are always confronted with the stressful situation of encountering unfamiliarity - a situation which one experiences more or less consciously and which, depending on the individual personality, is dealt with in a variety of ways.
There are several reasons why people within the business world might find themselves in such a situation:
cooperation with people from different cultural contexts
leadership of intercultural teams
business negotiations in other countries
meetings with business partners from abroad
terms abroad of employees for a shorter or longer period of time
vacation
In each of these cases intercultural training has the purpose of
lessening the stress and strain that stem from encounters with new, unfamiliar grounds by conveying coping strategies and methods of dealing with such situations
facilitating the acquisition of competencies that enable you to imply respect to members of other cultures
enabling you to constructively and successfully organize your intercultural tasks.
By the way: Acquiring intercultural competencies not only enables you to work more successfully - your business partners also benefit from cooperating with somebody who makes an effort to encounter them and their cultural background in an adequate and respectful manner: this is an important step towards a fruitful cooperation!